Gir web site
A complex, yet visually clear multi-brand online store as a special place that you don’t want to leave.
A complex, yet visually clear multi-brand online store as a special place that you don’t want to leave.
WHAT WE DID
creative direction
illustration
web design and development
copywriting
GIR Store, a multi-brand retailer specialized in furniture and all kinds of homeware now has its online edition. The store represents a meticulously curated selection of the most fashionable global brands, but also offers furniture and objects that GIR company produces in cooperation with regional authors, design studios and artists.
Since the GIR Store offers a selection of furniture which stands out with its top-notch design and quality of production, the shop itself is visually quite light, and conceptualized so as to highlight all the quality and details of the selected pieces. Though complex, the webshop is highly functional, clear and intuitive, with a number of options for filtering and categorization. Unpretentious illustrations present some guidelines for navigation through the website, and are contrasted with realistic photos of furniture and accessories.
Client
Year
Menadžer
Nenad Vulović
Kreativna direkcija
Nenad Trifunović
Lazar Bodroža
Art direkcija
Nenad Trifunović
Sandra Sokolović
Dizajn
Sandra Sokolović
Ilustracija
Sergej Tucakov
Kopirajting
Jovana Buljugić Trifunović
Web
Andreja Sokolović