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Digitel

An Interplay of Elements, Lines and Colors

  • Branding & Identity
  • Print & Communications

What We Did

WHAT WE DID
identity redesign
editorial design
illustration
animation

Digitel is a Serbian company which creates, develops and realizes solutions for powering and connecting electrical equipment in offices, homes, private spaces, as well as public institutions.

Their products are conceived to be out of sight, yet very close and within arm’s reach. We redesigned the visual identity of the Digitel company.

Project content

We started with a socket as the main element (and, indeed, their main product) and developed a simple and clear typographic identity which we supplemented with vibrant colors and technical drawings. The resulting design is direct and clean. The logo functions as a play between two points abov the letter “I” that jump out to suggest socket inlets. We combined technical illustrations with some exciting and striking colors.

0107

Client

Digitel

Year

2022


Account Manager
Nenad Vulović

Creative Direction
Nenad Trifunović
Lazar Bodroža

Art Direction
Nenad Trifunović
Ivan Kostić

Design
Andrija Čugurović
Ivan Kostić

Illustration
Ivan Kostić
Sergej Tucakov

Animation
Ivan Kostić

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We believe in clear communication, as is evidenced by the projects we successfully realized and our extensive global web of clients. Through brand strategy, product identity development and design, we help our clients in anticipating future needs and market movements.

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