Delicateness and simplicity of a visual identity.
WHAT WE DID
Mione is a fashion brand which puts an emphasis on the simplicity of form and delicateness of material, primarily silk. We used subdued colors – black, pink and cream, in order to emphasize the subtlety of Mione creations. The main instrument of interaction with end users is the Mione website, designed as a simple, intuitive and highly functional webshop.
Typographic design of the logo is clear and simple in order to stress the timeless dimension and elegance of Mione creations, while simultaneously functioning as a small decorative accent to the subtle aestheticism of the very creations.
Jovana Buljugić Trifunović